I help organizations transform with AI through strategic implementation and proven frameworks.
You're not alone. Most organizations are struggling with the same AI implementation challenges.
You bought the tools, but your team finds excuses to avoid them. Adoption is the real challenge.
They want the benefits of AI but balk at the cost of training, integration, and change management.
Flashy demos that don't translate to your actual workflows. You need solutions, not features.
They've heard the horror stories. You need to show them AI can make their jobs better, not obsolete.
Tired of AI snake oil salespeople. You need someone who understands business reality, not just tech hype.
Marketing promises vs. what actually works in your day-to-day. You need clarity, not confusion.
The solution isn't another AI tool. You need a clear strategy.
That's why I created a framework that meets you exactly where you are - whether you're just exploring AI or already knee-deep in failed pilots. Having lived through these challenges as a People Analytics & Technology Leader, I know what actually works.
Instead of throwing more technology at the problem, I help you build the foundation for AI success:
Five areas of AI adoption I developed from years of in-house experience. Start where you need to. Progress at your pace.
Plan
Get clarity on where AI fits in your business vision and strategic goals
You need this when:
When you're exploring AI possibilities but feel overwhelmed
Build
Implement AI solutions that actually work for your team
You need this when:
When you have ideas but need reliable implementation support
Measure
Turn data into insights that guide smart business decisions
You need this when:
When you have data but it doesn't tell a clear story
Prove
Show measurable impact and return on your AI investment
You need this when:
When leadership wants proof of AI investment value
Scale
Build lasting AI capability across your entire organization
You need this when:
When adoption is slow and you need change management
Some teams start with Strategy, others with Technology. Some need Results first, others begin with Analytics. The most important thing is that you just get started.
Real feedback from business leaders when I first shared the START framework
Fortune 500 Manufacturing
"Nelson's framework addresses the gaps we see daily. I love how it shows analytics is deeply connected to operations and technology. The scalability and flexibility of each pillar really resonated with me."
People Analytics Leader
"I'm curious to learn more about Nelson's START framework in action. The non-linear approach and flexibility really caught my attention."
Global Technology Company
"The most important benefit is scalability to ensure business impact. This framework addresses what we've been missing in our current approach."
Mid-Size Tech Company
"Our HR team often lacks integration of analytics, technology, and operations. The idea of flexibility and non-scripted approach is exactly what we need because every organization is unique."
HR Analytics Specialist
"Nelson's framework is excellent! The flexibility lets you zero in on high-impact areas first while realizing everything is connected. Much better than rigid level-based approaches."
Digital Transformation Expert
"Love Nelson's approach to breaking down internal silos for coordinated business impact. His framework helps build the muscle to look across the organization and seek synergies."
Every organization's AI journey is different. Let's discover where you should start and create your personalized roadmap.